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Video: Pangnirtung's Joey Nowyuk releases single Nalligigakku (Because I Love Her)

Pangnirtung singer and songwriter Joey Nowyuk released his single Nalligigakku on Friday, a tune that his record label Hitmakerz describes as "a funky and fun summer love song."

The single is a sample from Nowyuk's debut album, Tumitit – meaning “your footsteps” in Inuktitut – which is due to be released in 2021.

"Joey’s beat-heavy, guitar driven songs – some in Inuktitut, some in English – tell stories of his life in Nunavut, always shining a ray of optimism and hope throughout," reads a news release from Hitmakerz.

The video for Nalligigakku was shot on location in Pangnirtung. Thor Simonsen (Kelly Fraser/Aasiva) and Dale Penner (Nickelback/Matthew Good Band) lent their talents as producers.

The Government of Nunavut funded the production of the album while the Nunavut Film Development Corporation backstopped production of the music video.